To get your personalized feed, register, sign in and select what interests you in your Preferences.

Growth Hacking

Growth Hacking - Coming Soon in UAE
8 March - 7 April 2022
Dubai |

Growth Hacking, a solo show from Gretchen Andrew announced, as Galloire and the artist hack the internet and art world together.

Gretchen Andrew hacks systems of power with art, code and glitter. She has manipulated Google, Facebook, and even re-programmed the art world. Growth Hacking presents new Vision Boards, which act as both technical vectors for her digital performance as well as being sumptuous physical metaphors for our own financial and personal growth.

Continuing her hacks of major art institutions, including taking over Google search results for “Contemporary Art Auction Record”, her Vision Boards in this series explore the art auction system, the artist’s place in that system, and how women comprise only two per cent of the contemporary art market. The series of works visualise how it will feel when the artists’ artworld and auction record dreams are accomplished.

Flower Designs Greeting Cards Online Order

Growth hacking is a subfield of marketing that focuses on the rapid growth of a company. It rose to prominence in relation to early-stage startups like Airbnb that needed rapid growth before their funding ran out. A product of Silicon Valley herself, Gretchen is famous for deploying her own methods of growth hacking through search engines, press, and postal mail which have resulted in the sort of meteoric rise known as a Unicorn in the technology industry.

Gretchen makes use of these symbols within her work, both celebrating and appropriating the success of the technology industry while casting a more playful and critical eye on the implications of its power and how easily she is able to manipulate it.

 

Gretchen Andrew sitting on the floor with a bouquet of flowers in hands

 

Gretchen said: “I believe AI is creationary, not just predictive. It creates our futures as much as it anticipates them. By injecting my Vision Boards, which represent my visual hopes for the future, into the developing brain of big tech’s AI, I am teaching our computers to dream wider than our current world, I am educating AI based on the world that I want and not just the one I’ve lived so far.

In this future women can and will make up more than the two percent of the art market they currently have. There’s a lot of work to do in this area and sometimes progress can frustratingly slow so the works in this exhibition remind us not only to celebrate each stage of growth in the evolution of our personal becoming but to also always look at the larger systems in which we operate and the ways in which we can hack and reprogram them to create the world of our dreams.”

Growth Hacking will be open to the public from 8 March until April 7, 2022. The exhibition will take place at Galloire, located on London Street, City Walk, Dubai (opposite La Ville hotel). The works will also be accessible via Galloire’s website.

 

Event Locations

  • Galloire - Coming Soon in UAE Galloire - Coming Soon in UAE Galloire Contemporary art gallery with leading international artists exhibited in physical and digital forms. Dubai City Walk
  • City Walk - Coming Soon in UAE City Walk - Coming Soon in UAE City Walk City Walk is a space comprising living, shopping, entertainment, hospitality and wellness options in one integrated place. Dubai Al Wasl

  Event Ogranizer

  Event Categories

  Event Tags

Are you a local performer?

We invite singers, bands, DJs, comedians, influencers, promoters, and other performers based in UAE to showcase their talents at Comingsoon.ae!

Learn More

Related Events

Michael Lives Forever by Rodrigo Teaser – A Tribute to Michael Jackson in Dubai Opera - Coming Soon in UAE

Michael Lives Forever by Rodrigo Teaser – A Tribute to Michael Jackson in Dubai Opera Michael Lives Forever by Rodrigo Teaser – A Tribute to Michael Jackson in Dubai Opera

7 September
From 295 AED
Dubai Opera
Witness the world's largest tribute show to the King of Pop, Michael Jackson coming to Dubai this September!
Okean Elzy at The Agenda in Dubai - Coming Soon in UAE

Okean Elzy at The Agenda in Dubai Okean Elzy at The Agenda in Dubai

15 November 07:00 PM
From 250 AED
The Agenda
Okean Elzy is the band whose songs have become the soundtrack to the lives of millions of Ukrainians, the most important and pivotal moments in the country's history, and the voice of a generation of modern Ukraine, will celebrate its 30th anniversary in Dubai.
Madness Live in Dubai - Coming Soon in UAE

Madness Live in Dubai Madness Live in Dubai

22 November 04:00 PM
From 299 AED
Dubai Media City Amphitheatre
Get ready for a night of absolute mayhem and nutty nostalgia with ska-pop legends MADNESS live in concert at Dubai Media City Amphitheatre!
Beethoven’s The Fifths at Dubai Opera - Coming Soon in UAE

Beethoven’s The Fifths at Dubai Opera Beethoven’s The Fifths at Dubai Opera

21 September 07:00 PM
From 190 AED
Dubai Opera
Witness the power of Beethoven’s Fifth and “Emperor” in a legendary setting of Dubai Opera this September.
Leningrad Live in Dubai / Группировка «Ленинград» в Дубае - Coming Soon in UAE

Leningrad Live in Dubai / Группировка «Ленинград» в Дубае Leningrad Live in Dubai / Группировка «Ленинград» в Дубае

7 November 07:00 PM
From 225 AED
Coca-Cola Arena
Get ready to see Sergey Shnurov and the legendary Leningrad band take over Coca-Cola Arena this November!
Don’t Stop Queen Now at Jumeirah Beach Hotel in Dubai - Coming Soon in UAE

Don’t Stop Queen Now at Jumeirah Beach Hotel in Dubai Don’t Stop Queen Now at Jumeirah Beach Hotel in Dubai

24 October 07:30 PM
From 127 AED
Don’t Stop Queen Now – The Ultimate Queen Concert Experience. By royal demand, this October at Jumeirah Beach Hotel, experience the magic of Queen like never before.