The brand was born in London in 2005 and became a clubbing pioneer, bringing a sophisticated blend of St Tropez service and European styling to the marketplace.
Its arrival in Dubai came through a partnership between the founder and Russian investor Evgeny Kuzih. The club was housed in the five-star Nassima Royal Hotel, set against the dramatic backdrop of Sheikh Zayed Road.
Movida boasted a capacity of 600 guests, two bar areas, 38 VIP rooms, multiple dance floors, LED screens, and a state-of-the-art sound system.
In 2015, the venue was relaunched as “Movida 2.0” under the Bulldozer Group — the team behind Novikov, Cipriani, and Sass Café. The redesigned 6,000 sq ft space featured a central DJ booth at the heart of the club and a members-only private room.
In spirit, Movida positioned itself as the go-to destination for Dubai’s glamorous crowd — perfectly embodying the city’s motto of “See and be Seen.”
